Investigating the Impact of Social Media Addiction Interventions on Academic Performance and Sleep Quality

Abstract

The rapid proliferation of social media has reshaped communication, learning, and leisure, but excessive use has increasingly been linked to academic underperformance and poor sleep quality among students age between 19-24. This research investigates the effectiveness of targeted social media addiction interventions in improving academic performance and sleep quality among undergraduate students. A quasi-experimental research design was employed, involving 200 participants divided into control and experimental groups. The intervention combined digital detox strategies, mindfulness training, and self-regulation workshops conducted over eight weeks. Data were collected using validated instruments, including the Social Media Addiction Scale–Student Form (SMAS-SF), the Pittsburgh Sleep Quality Index (PSQI), and cumulative academic performance records. Statistical analyses, including paired-sample t-tests and Pearson’s correlations, revealed a significant reduction in social media addiction levels (p < 0.01) and notable improvements in both academic performance and sleep quality within the experimental group compared to the control group. The findings demonstrate that structured behavioral interventions can effectively mitigate the negative consequences of excessive social media engagement. The research contributes to the growing body of evidence linking digital behavior modification with academic and physiological outcomes. Recommendations are proposed for integrating such interventions into university wellness and academic support programs to foster balanced digital habits among students.